RARE bekommt neues Logo

[fabs]

Irgendwie scheint die Nachricht hier ein wenig untergegangen zu sein, also jetzt nochmal ein kleiner Diskussions-Thread zu Rares neuem Logo

RARE GETS BRAND NEW LOOK AS IT TURNS 25
LONDON – 2 June 2010 - British developer Rare is to celebrate its 25th anniversary in the games industry this summer. Such a landmark provides a natural opportunity to reminisce over what has been a hugely impressive presence throughout that period, and to prepare for an equally influential future with a brand new look.

Throughout Rare’s lifespan, the world of videogames has morphed from the cottage activity of the ’80s into a thriving and vibrant entertainment industry, easily as significant as music and films in today’s market. Rare is extremely proud to have been at the forefront of this metamorphosis.

Now, as the company focuses its vision on an even more exhilarating future, the timing is perfect to introduce a distinctive new look. So Rare is thrilled to unveil its new identity, encompassing a brand new logo and branding soon to be extended to a full website relaunch at www.rare.co.uk.

The new logo is both modern and classic, adjectives that could be applied equally well to Rare itself.

Announcing Rare’s new look, Head of Studio Mark Betteridge said: “Both Rare and the games industry have seen massive changes over the past 25 years, and right now it feels as if both we and the industry are continuing to evolve at an ever-increasing pace. With this landmark anniversary coming up, and knowing that we have a really exciting future ahead, we felt now was the time to have a new image more in keeping with an innovative and creative entertainment company which aspires to be around for at least the next 25 years!”

und hier zur Erinnerung nochmal das alte logo:

[kaelwe]

Hab die Tage mal mit i3k darüber gesprochen - ein interessanter (recht objektiver) Link dazu wäre das hier:
Klick

Glaube der Grund weshalb das so "unterging" ist dass die Mehrheit hier sich dafür nicht sonderlich interessiert und sich letztendlich erst kurz gewundert hätte, wenn es in einem Spiel auftaucht und dann auch nicht mehr

[Hunter 117]

So wichtig fand ich das nun auch nicht. Man hat das neue Logo ja kurz während der PK gesehen und da dacht ich nur "Aha geändert. Sieht doof aus aber eh wayne.". ^^

Kinect hat eh so gerockt das alles andere mehr oder weniger wurscht ist.